About Us

We started with the simple idea in 2025 of bringing patriotic items and patriotic apparel to you all in one place. We also wanted to make it easy for our hometown to get all the things they would normally order off the internet and now get it here with us. Now we also have added more items that fit within our mold and we are continuing to grow. We hope you enjoy all we have to offer, and share the experience with others.

Divided We Fall is more than just a store. It's a community of like-minded individuals who share a passion for patriotic items and apparel. We're dedicated to providing high-quality products that reflect our values and beliefs. From our humble beginnings to our current status, we've always remained true to our mission of bringing people together through our shared interests.